Author: user

January 6, 2016 My Quora Answer to: What is the most effective way for a product manager to conduct a UX satisfaction audit?

“Satisfaction” can be defined a number of ways, but in purely strategic terms -and to everyone’s benefit- you’ll want to,…

December 22, 2015 Quora Answer to: How does a startup convert its users into evangelists the way Apple does?

Strategically, it would be more efficient to focus on identifying -and magnifying- product envangelists than it would be to try and deliberately create evangelists…

December 12, 2015 Quora Answer to: What are the best practices for communicating new features to customers?

The principles of optimal marketing communications do not change for trying to convey new features, especially to customers, where persuasive factors…